The “prospects” portion of the definition may be slightly more apparent – clients pay the bills. They are the individuals who pay you for your services and products, and without them you won’t have any business to develop. Maybe your product doesn’t have the options I’m looking for.
The degree of separation between business development and gross sales will vary from group to organization. Especially in smaller corporations, gross sales reps could be answerable for each prospecting and shutting, and that’s okay.
Maybe your product is perfect, but I don’t even know your company sells it. Or possibly you’re not reaching me since you’re not knocking on my door.
Most of the businesses depend on Sales and Marketing for producing revenues. So Sales and Marketing executives are always excessive in demand in every business. Study your target market, your rivals, and your earlier progress.
Business Development Division
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